Dhoni beats Shah Rukh, Sachin
Indian cricket captain Mahendra Singh Dhoni has topped the chart for celebrity endorsements on television during the first six months of this year, leaving behind not only Shah Rukh Khan and Sachin Tendulkar, but also the gorgeous ladies of the silver screen.
During the January to June period, while Dhoni endorsed brands for 24 companies on TV, Shah Rukh and Sachin were seen promoting the products of 16 and 15 firms, respectively, according to the Adex survey of TAM Media Research.
Interestingly, Dhoni also left behind many Bollywood actresses, who enjoyed a combined 45 per cent share of the total celebrity endorsements on TV between January and June.
During the January to June period, while Dhoni endorsed brands for 24 companies on TV, Shah Rukh and Sachin were seen promoting the products of 16 and 15 firms, respectively, according to the Adex survey of TAM Media Research.
Interestingly, Dhoni also left behind many Bollywood actresses, who enjoyed a combined 45 per cent share of the total celebrity endorsements on TV between January and June.
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